One Detroit-area upstart was eager to partner with one of the Tigers rising stars. Catcher James McCann now is the face of the dress shirt company, Lawrence Hunt. McCann signed a three-year endorsement deal with the brand that was started in 2014 in the suburb of Royal Oak.... Read More
Last week was certainly a monumnetal one in the life of new Phoenix Suns forward Dragan Bender. In addition to being draft, he also agreed to an endorsement deal with Adidas. Bender will wear Adidas shoes and apparel. Prior to arriving in the NBA, he has had a relationship with... Read More
Procter & Gamble is keeping one of their top international athlete endorsers in the fold. They have agreed to an extension on their deal with Bayern Munich striker Robert Lewandowski. Lewandowski is a top name in his native Poland. He represents the P&G brand Gillette in the c... Read More
It has been a whirlwind week for former Kentucky guard Jamal Murray. Last night, he was the seventh overall pick in the NBA Draft and he also agreed to a lucrative endorsement deal with Adidas leading up to Thursday's events. Murray was one of five lottery picks to agreed to shoe a... Read More
Thursday stands to be the biggest day in the lives of young basketball stars Kris Dunn and Brandon ingram. While the platform of being a high lottery selection in the NBA Draft brings certain cache, each player already kickstarted their off-court interests. Dunn and Ingram each star in... Read More
In a lead-up to this summer's Olympics, Powerade is making a strong play to grow their brand in Australia. To do so, they are enlisting one of the country's most famous athletes in a marketing campaign. Golden State Warriors center Andrew Bogut is featured in the multimillion... Read More
Mercedes-Benz has been working with popular American golfer Rickie Fowler since 2013, but the luxury automotive maker is extending their partnership. Fowler was an athlete they featured just in the U.S., but he has agreed to become their newest global brand ambassador. The partnership... Read More
Adidas is anxious to keep up with Nike in the endorsement bidding for this current group of NBA Draft prospects. According to reports, they have landed their first big name who is expected to go in the lottery next week. Former Cal forward Jaylen Brown has signed an apparel and footwe... Read More