Champion snowboarder Chloe Kim is quickly becoming a star. A new brand, K-Beauty leader Laneige, is now investing in her future by making her their newest brand ambassador. Kim is the company's first-ever North American brand ambassador. She is involved in their social media campaign, Y... Read More
Last spring, luxury brand Felio Siby agreed to an endorsement deal with top tennis player Tomas Berdych. Now, they are unveiling some of what they have been working on. This week, The Tomas Berdych Watch by Felio Siby was released. The watch serves as the crown jewel in Felio Siby's lin... Read More
There is no denying the marketability of tennis star Stan Wawrinka. London Capital Group is buying in as well, signing him to a four-year endorsement deal this week. As part of the deal, Wawrinka will wear the LCG logo on his shoulder panels in competition. He will also be... Read More
Manchester City striker Sergio Aguero has partnered with one of the top brands in the world. Nissan has brought him aboard as a global brand ambassador. Aguero will be part of a new ad campaign titled, "Engineers of Excitement." He will be featured in the spots with Re... Read More
NABUFIT is partnering with one of the top athletes in the world. Four-time Olympic gold medalist Mo Farah has been named brand ambassador for NABUFIT Global ApS. NABUFIT Global ApS is a new training program that gets input from top trainers, health gurus and professional sports star.... Read More
The Chinese sportswear leader ANTA is expanding their footprint. In an effort to boost business in the training and boxing markets, they have signed international boxing icon Manny Pacquiao to an endorsement deal. They held an event last Wednesday at the Wynn in Las Vegas to announce the pa... Read More
Atlanta Falcons rookie safety Keanu Neal is just starting to come into his own in the NFL, but he already has his first endorsement deal. He is now working with health & wellness industry management firm, EXOLifestyle. As brand ambassador, Neal will make several personal appearan... Read More
The name Ronaldinho still carries great weight on the international stage. The former soccer star has a new endorsement deal as the luggage company Zero Halliburton looks to leverage his popularity. Ronaldinho is serving as Global Brand Ambassador for the company. The... Read More