With the Chicago Cubs soaring in popularity, some of the leading men who have carried them to relevancy are also getting greater exposure. Charismatic Cubs All-Star Anthony Rizzo is one of the main benefactors of this phenomenon. Rizzo is the latest on an evergrowing list of BodyArmor... Read More
The odds that all-time baseball great Alex Rodriguez would still be playing at the age of 40 were slim. Not only is he still in a major league lineup, but he is coming off a year where he anchored the New York Yankees lineup. Rodriguez also continues to pick up endorsement deals. He h... Read More
There is no question that Bryce Harper wants to be the face of baseball. He took another step towards solidifying his status as such this week, agreeing to a longterm extension with his top endorser, Under Armour. The ten-year extension is believed to be the largest endorsement deal in base... Read More
Gymnast Simone Biles is poised to be the breakout star of the Olympics for Team USA. As a result, she has a bevy of endorsement opportunities coming her way. Kellogg's is one of the companies investing in Biles, making her the star of their latest campaign. She headlines a g... Read More
Out of all the Team USA stars this summer at the Olympics, gymnast Gabby Douglas may be the most marketable of the lot. Her endorsement portfolio is certainly full headed to Rio, including her latest agreement with Gillette Venus. Douglas will serve as a brand ambassdor for Gillette V... Read More
Since being selected second overall in the 2016 NFL Draft, Carson Wentz has been in a whirlwind. While he is now the new face of the Philadelphia Eagles franchise, he also has several commitments off the field. Several companies have also bought in on Wentz, making him a brand ambassador as... Read More
During NFL Draft week, several coroporations snatched up athletes to various endorsement deals. One of the more interesting moves of the week came from New Era. The hat company agreed to a deal with Jaylon Smith prior to the draft despite the likelihood that he may not even play in 20... Read More
Friday was a day that was a long-time in the making for former Alabama running back Derrick Henry. The workhorse back heard his name called in the NFL Draft after being a second round pick of the Tennessee Titans. While getting selected by an NFL team was a big step, Henry had already been... Read More